It is unreasonable to expect content authors to understand anything outside of the knowledge required to create the content that they are responsible for. By utilizing What-You-See-Is-What-You-Get authoring tools, your business users create Web-publishable content without understanding even the rudiments of the technology itself.
Developers can customize Ektron editors by defining the user interface or controlling the environment in the Web page. These editors help inspire both users and developers to come up with new and innovative approaches to plan for a future of Web content success.