The power and popularity of Wikipedia, Digg, Delicious, Facebook, and other Web 2.0 solutions have caused enterprises to consider the benefits of implementing these solutions internally. Whether the end goal is better expertise location, improved collaboration, an edge in recruiting and retention, or capturing knowledge from retiring workers, enterprises are realizing social computing software has a place in the enterprise. While internal social computing deployments tend to be in the early stages in many companies, the pace of adoption has accelerated sharply in the last six months, and this growth is anticipated to continue. An April 2008 Forrester report predicts that the Enterprise Web 2.0 and social computing market will grow from $455M in 2007 to $4.6B in 2013.
NewsGator has been fortunate to work with several leading edge companies and thinkers on enterprise social computing. These early adopters have reaped rewards and learned lessons while traveling down the social computing trail. This paper summarizes:
Why Companies Are Pursuing Social Computing
What Enterprise Social Computing Really Is
How To Implement Social Computing Successfully
CIO Research Library
