Social analytics: Finding opportunity in chaos

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Today, all organisations are engaged in social media. Enterprises can no longer escape the need to monitor and analyse social media outlets such as Facebook, Twitter and other news outlets. The reality is that customers have control of the conversation about products and services, and enterprises need to adjust.

View this white paper to learn more about how your enterprise needs to adjust to the change quickly or fall behind. How can your enterprise navigate this new environment? Consult this white paper to learn more about how you can cultivate a community and maintain loyalty with your customers.

Vendor:
IBM
Posted:
Feb 8, 2021
Published:
May 8, 2013
Format:
PDF
Type:
White Paper
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